Proton X70 gets strong support, 200-300 bookings per day
Publish date: Fri, 28 Dec 2018, 01:19 PM
KUALA LUMPUR: The Proton X70, the new sport utility vehicle (SUV) introduced by Proton Holdings Bhd in partnership with China’s Zhejiang Geely Holding Group, has received about 200 to 300 bookings each day since it was officially launched two weeks ago.
Proton Edar Sdn Bhd chief executive officer Datuk Abdul Rashid Musa said over 60 per cent of the bookings had been for the premium variant, indicating that buyers were attracted to the higher features and equipment levels and were of the opinion these were worth the extra cost.
“Strong support has continued, and this has been the best response received by Proton for a long time,” he told at a media dinner yesterday.
The national carmaker has reported over 15,000 bookings after the long pre-launch campaign for its first-ever SUV model.
Launched on Dec 12, the SUV is being offered with four variants – Standard wheel drive (2WD), Executive 2WD, Executive AWD and Premium 2WD – with prices starting from RM99,800 for the Standard 2WD to RM123,800 for the Premium 2WD, on-the-road without insurance.
The prices are also applicable for Sabah and Sarawak.
The X70, which has been adapted from Geely’s best-selling left-hand-drive Boyue model, will be produced entirely in China and imported as completely built-up (CBU) units into Malaysia.
Proton and Geely plan to start manufacturing the right-hand-drive (RHD) version at Proton’s existing plant in Tanjung Malim, Perak, as completely knocked down (CKD) next year with an investment of RM1.2 billion.
Abdul Rashid said while the Tanjung Malim plant was being upgraded as RHD production home for the SUV, Proton could sell as many X70 CBU units as allowed under approved permits while waiting for the CKD line to be ready around October 2019.
The X70 was equipped with mobile communication technology, an advanced integrated cockpit information system which offered multiple user functions as well as the ability to stay connected to a mobile device.
Through an embedded eSIM card, the X70’s system is preloaded with four apps offering services such as online music streaming, navigation, weather forecast and voice recognition.
Proton is offering X70 buyers special value-added packages which include free parts and labour for the first service as well as free labour for five scheduled service appointments within 100,000 kilometres or five years.
The company would also offer low interest rates starting from 2.34 per cent per annum for qualified buyers, unlimited mileage warranty for up to five years and one gigabyte monthly Internet data for five years.
“New bookings for X70 will stand a chance to receive the car within two to three months from the order date, depending on the variant and colour chosen,” added Abdul Rashid.
- Bernama
Labels: DRBHCOM
Discussions
Be the first to like this. Showing 7 of 7 comments
Why entice the poor to take loan buy car, sesak kan jln? Get the poor to take public transport la!
2018-12-28 18:03
Msians poor very interesting. Want house, want car, want huge weddings, want credit card, want free ptptn loan, want good salary, want subsidies on everything, dunwan pay tax, rally jalanan whenever possible!
2018-12-28 18:07
Good Proton X70 will give Honda CR-V a run for it's money. It might also chip away Mazda CX 5 shares
At lest than Rm100k it's Rm50k cheaper
These companies should benefit
1. Cscsteel
Produces cold roil steel for Proton and Perodua
2. Drb-hicom who owns Proton City
3. Mj Perak, L&G and Talam got lands near Proton City
2018-12-28 22:37
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This book is the result of the author's many years of experience and observation throughout his 26 years in the stockbroking industry. It was written for general public to learn to invest based on facts and not on fantasies or hearsay....
kieus7663
exactly... Last time VOLVO used to LOSE money , especially their share price, after Geely acquired, VOLVO'share double the PRICE!!! Now we just wait and see PROTON... repeat the story under CHINA'Li Shu Fu and Li Chun Rong'management....is coming..
2018-12-28 17:24