If profit dropped & dividend is equally slashed in half. What do u expect for your next dividend? With no prospect aheads & more alternatives in the market, we can only expect to see further decline in profit or even worst... losses with 0 dividend. This is not a dividend counter anymore. Sad.
This share is undervalued, accumulate for good cash flow and dividend yield. I suspect the 50% drop in Dividend last 1/4 was overly conservative, and that's being charitable. Buy.
Very noble intentions then, put out negative news, spread fear encourage people to sell so can buy cheap. It's different from sharing information and advice whether good or bad, about companies which is then a value to the investing community.
i say i hate this stock because im trapped. no one has the effort to persuade people into selling okay? I am not one of the fund managers. But seriously this stock has shown some atrocious performance overall
Grab fast, target price for astro at rm1.15 released
KUALA LUMPUR (July 20): Hong Leong Investment Bank (HLIB) Research said it had upgraded its rating for the media sector to "neutral" due to a possible digital advertisement expenditure (adex) expansion, premised on the back of increasingly digitally-oriented consumers and more attractive package offerings.
In a note today, HLIB Research analyst Syifaa’ Mahsuri Ismail said as traditional adex still outweighs digital adex, the research house believes peers under their coverage still need to endure the hit from digital disruption and wait for significant earnings improvement from their own digital ventures despite a proactive strategy to increase their online presence.
“However, we believe the bottom has yet to be seen given that traditional media still form the lion’s share of the industry’s contribution.”
Syifaa said since the movement control order (MCO) was implemented, the research house expects the media industry to flourish with a spike in television viewing and with people glued to news portals for updates regarding the development in the number of active cases.
She said figures did align with this assumption as Astro Malaysia Holdings Bhd said its viewership hours had climbed significantly by 11.5% year-on-year (y-o-y), while its average daily viewers increased by 4.1% y-o-y.
Media Prima Bhd's Ripple also garnered a total of 1.9 million digital listeners, a 30% increase during the MCO period.
However, Syifaa said the rise in hours did not translate to a revenue increment because there was a decline in adex spending by advertisers.
“The biggest drag came from the usual suspects, with adex declining in print (59% quarter-on-quarter or q-o-q) and radio (57% q-o-q). Although TV adex was backsliding, it was relatively softer than the rest (20% q-o-q). However, it was still the biggest chunk of the pie with a 68% contribution of total adex during March to May 2020.”
In the others division, the 77% dive q-o-q was due to cinema closures during the MCO and CMCO periods, she added.
Aggregately, HLIB Research expects the declining trend to persist for the remainder of the year on the back of a dire adex environment, moderating private consumption and magnified digital disruption as Internet services become more accessible.
Media companies’ bottom line will likely be strained on the back of a downturn economic outlook with advertisers turning cautious about their spending, pay TV and home shopping being hit by consumer cuts in discretionary spending and newspaper circulation being halted with accessible news from online media, she added.
“With the aforementioned reasons, we forecast media companies’ earnings to continue to be beleaguered for the remainder of 2H20 (second half of 2020).”
The research house’s companies in focus include a "hold" rating for Star Media Group Berhad and Media Prima with a target price (TP) of 41 sen and 17 sen respectively as both are trading below their net cash per share.
Astro is only the top pick for the sector with a "buy" rating and TP of RM1.15 due to it reaping the benefits of cost savings following the deferment of major sports events and an attractive dividend yield of 8.1%.
As at 9.45am, Astro remained at 81 sen, with a market capitalisation of RM4.2 billion. The stock saw some 95,400 shares traded.
Astro is only the top pick for the sector with a "buy" rating and TP of RM1.15 due to it reaping the benefits of cost savings following the deferment of major sports events and an attractive dividend yield of 8.1%.
THE Covid-19 pandemic has hit the retail world hard as demand for non-essential items comes to a grinding halt. Even so, for TV home shopping players, it appears that every cloud has a silver lining.
Despite the gloomy economic outlook, Media Prima Bhd’s CJ Wow Shop is targeting a 30% growth in home shopping revenue this year, according to CEO Kim Yang Hyun.
“Looking at our performance in previous years and in the first half of 2020, we are confident in achieving profitability in the near future. To sum up, we are glad to say that within the e-commerce industry, we have both scalability and profitability,” he says in an email reply to The Edge, highlighting that its new customers have increased and made up a significant portion of total sales during the Movement Control Order period.
Going forward, Kim says CJ Wow Shop will focus on enhancing its multi-platform strategy that embraces TV, mobile and PC. “This will be our next strategic direction. As a content commerce platform, we will enhance our content creativity, influential storytelling and product competitiveness.”
Meanwhile, Astro Malaysia Holdings Bhd’s Go Shop CEO Grace Lee tells The Edge that one of the key learnings from the pandemic is businesses across various industries must have a digital and e-commerce strategy.
“Bricks-and-mortar businesses are pivoting towards digital sales. Go Shop is seeing more merchants wanting to work together to reach consumers across its platforms.
“At the same time, consumers have adapted to the convenience of making purchases online. As a result, Go Shop saw sales orders and monthly active users jump 43% and 97% respectively in 1QFY2021. Given that consumers might be more prudent in their spending due to the economic uncertainties, we are cautiously optimistic that this trend will continue.”
Nonetheless, Lee says Go Shop’s growth strategy is underpinned by content, product and service differentiation. “One of our key strengths is our customer base and our access to multi-platforms. With the power of TV, radio and digital, we have the content production and marketing skills to persuade consumers to shop.
“With this opportunity, we are able to help Malaysian SME (small and medium enterprise) home-grown brands expand their reach and deepen their engagement.”
Both TV home shopping players are positive about market competition.
“With competitors, we can discover opportunities, differentiate and learn from what our competitors are doing,” Lee opines.
Kim says, “Malaysia’s home shopping industry has been around for over five years and is still in its growth phase. We have removed barriers for customers by offering them diverse ways to shop. This creates a conducive ecosystem for this industry. We believe healthy competition will enlarge our market size.”
The local TV home shopping segment has been a battlefield between Astro’s Go Shop and Media Prima’s CJ Wow Shop. Riding on the e-commerce wave, the two media giants are striving to attract customers to shop on their platforms, with both targeting Malay and Chinese consumers.
However, contribution from the segment is still relatively minimal after years of presence.
For perspective, Go Shop raked in RM368 million in revenue for the financial year ended Jan 31, 2020 (FY2020), accounting for merely 7.5% of the group’s total revenue of RM4.9 billion.
The segment registered a higher loss before tax of RM15.8 million in FY2020 compared with RM7.4 million the year before, primarily due to lower revenue. This was coupled with more spending in FY2019, on the back of a tax holiday and sales driven by the Fifa World Cup campaign.
However, for the first quarter ended April 30, 2020, Go Shop managed to return to the black with a profit before tax of RM600,000 against a loss before tax of RM4.5 million previously.
Quarterly revenue grew 14.1% to RM95.3 million, thanks to higher viewership and the festive season during the quarter.
Go Shop, launched in January 2015, had 2.4 million registered customers as at January this year. It is broadcast over three channels on Astro as well as a free-to-air channel through myFreeview.
CJ Wow Shop, meanwhile, reported RM232.2 million in revenue for the financial year ended Dec 31, 2019 — a 9% growth against RM213.1 million the year before.
The top-line contribution from the segment to the group was higher at 21%, though it did not lead to profitability for the segment.
Launched in April 2016, CJ Wow Shop’s customer base reached 1.7 million in FY2019. There are two dedicated free-to-air channels for the home shopping network.
Analysts reckon that while the home shopping segment’s contribution is not significant, it has been growing over the years and the momentum is likely to continue.
“For TV shopping, the products are mostly electrical and household items, and prices are cheaper. It’s like a necessity that you can use on a daily basis. So, demand will still be there,” says MIDF Research analyst Khoo Zhen Ye.
it could become a reality at astro current price. share swap with maxis
Observers say a merger between Astro and Maxis will result in a company that is strong in telecommunications and broadcasting. As more people consume content through their data network, the merger will allow Astro to become a full-fledged data-based broadcaster.
kwsp Dah 8% stake, tak cukup , tambah lagi :) <%-- for fixing scrollbar--%>

6399 ASTRO ASTRO MALAYSIA HOLDINGS BERHADChanges in Sub. S-hldr's Int (Section 138 of CA 2016)Particulars of ShareholderName:EMPLOYEES PROVIDENT FUND BOARD ("EPF")NRIC/Passport No./Company No.:EPF ACT 1991Nationality/Country of Incorporation:MalaysiaAddress:Tingkat 19, Bangunan KWSP, Jalan Raja Laut 50350 Kuala Lumpur Wilayah Persekutuan Malaysia Descriptions (Class and Nominal Value):Ordinary Shares in Astro Malaysia Holdings Berhad ("AMH Shares")Name and Address of Registered Holder:You are advised to read the entire contents of the announcement or attachment. To read the entire contents of the announcement or attachment, please access the Bursa website at http://www.bursamalaysia.com Details of ChangesDate of Notice:16/07/2020Transactions:No.DateTransaction TypeNo of SharesPrice (RM)1.15/07/2020Acquired93,200-Circumstances by reason of which change has occurred:Acquisition of SharesNature of Interest:Direct InterestConsideration:
No of Shares Held After Changes:Direct:421,046,100 shares (8.0750%)Total:421,046,100 sharesRemarks:You are advised to read the entire contents of the announcement or attachment. To read the entire contents of the announcement or attachment, please access the Bursa website at http://www.bursamalaysia.com Submitted By: 20/07/2020 05:05 PM
6399 ASTRO ASTRO MALAYSIA HOLDINGS BERHADChanges in Sub. S-hldr's Int (Section 138 of CA 2016)Particulars of ShareholderName:EMPLOYEES PROVIDENT FUND BOARD ("EPF")NRIC/Passport No./Company No.:EPF ACT 1991Nationality/Country of Incorporation:MalaysiaAddress:Tingkat 19, Bangunan KWSP, Jalan Raja Laut 50350 Kuala Lumpur Wilayah Persekutuan Malaysia Descriptions (Class and Nominal Value):Ordinary Shares in Astro Malaysia Holdings Berhad ("AMH Shares")Name and Address of Registered Holder:You are advised to read the entire contents of the announcement or attachment. To read the entire contents of the announcement or attachment, please access the Bursa website at http://www.bursamalaysia.com Details of ChangesDate of Notice:16/07/2020Transactions:No.DateTransaction TypeNo of SharesPrice (RM)1.15/07/2020Acquired93,200-Circumstances by reason of which change has occurred:Acquisition of SharesNature of Interest:Direct InterestConsideration:
No of Shares Held After Changes:Direct:421,046,100 shares (8.0750%)Total:421,046,100 sharesRemarks:You are advised to read the entire contents of the announcement or attachment. To read the entire contents of the announcement or attachment, please access the Bursa website at http://www.bursamalaysia.com Submitted By: 20/07/2020 05:05 PM
This book is the result of the author's many years of experience and observation throughout his 26 years in the stockbroking industry. It was written for general public to learn to invest based on facts and not on fantasies or hearsay....
laychee
1,743 posts
Posted by laychee > 2020-07-07 09:33 | Report Abuse
When the price is going down or cannot go up, people will shout sunset biz...
When the price suddenly goes up, people will shout good dividend stocks, ... changing biz model... like last time from 81cents jumped to 94 cents.
Conclusion: this is a place where people are spreading fake news. This will only benefit those who pushed the price up and sell to you at the peak.