Posted by Tiago Gt > 2013-08-21 10:16 | Report Abuse

普腾新车款挽信心 多元重工业爭夺汽车市场 (吉隆坡19日讯)隨著普腾(PROTON)推出新车款-Suprima S,分析员认为,多元重工业(DRBHCOM,1619,主板工业股)將从中攫取C级掀背型汽车市场的份额,同时这款新车也將成为游戏改变者,即改进普腾汽车的標准与品质,以及改变市场对普腾的负面印象。 多元重工业在週一的股价走势相信是受到此消息激励而走高,该股以2.71令吉开盘,这也是全天最低价位,比前一个交易日的2.70令吉,稍微高出1仙。 该股隨后进一步攀高,盘中交易一度走高至2.87令吉全天最高水平,这表示该股一度涨17仙或6.3%。 惟,该股隨后收窄涨幅,闭市时,以2.77令吉掛收,全天起7仙或2.59%。 普腾在上週六(8月17日)推出SuprimaS新车款-1.6公升涡轮引擎的5门式C级掀背车,售价介于7万6338令吉至7万9988令吉之间。 大马研究分析员指出,SuprimaS售价是同系列车款,即福士伟根(Volkswagen)C级掀背车Golf车款的一半价格。 同时,SuprimaS也比雪铁龙(Citreon)1.6公升的C4车款以及福特(Ford)Focus车款,便宜约30至40%。 分析员指出,目前市场上最畅销的C级车款是本田(Honda)思域(Civic)与丰田(Toyota)Altis,但是这两款汽车却未推出掀背款式。 无论如何,该分析员认为,多元重工业预计將从其它竞爭对手的手中攫取市场份额,同时也为那些无法承担价格较贵的掀背车的消费者,提供另一项选择。 与此同时,丰隆投行分析员也指出,对新推出的Suprima S车款感到正面,因为这將提升普腾的汽车產品系列,协助普腾重新夺回市场对该公司的信心。 改进品质 隨著多元重工业努力重组普腾,该分析员认为,Suprima S將成为游戏改变者,那就是改进普腾汽车的標准与品质,以及改变公眾对普腾的负面印象(Suprima S的驾驶感受与触碰管制,取自莲花(Lotus)的工程技术经验)。此外,Suprima S也被指具备国际水准的规范及品质,获得澳洲新车碰撞测试(ANCAP)5星级的最高安全成绩。 丰隆投行分析员预料,Suprima S將获得市场良好的反应。 他继续看好多元重工业收购与重整普腾的努力,让本身崛起为区域主要综合汽车业者。 因此,他维持多元重工业「买进」投资评级,以及3.36令吉目標价格。 同时,大马研究分析员也维持多元重工业「买进」投资评级和3.65令吉合理价

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4 comment(s). Last comment by Tiago Gt 2013-08-21 10:31

Tiago Gt

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Posted by Tiago Gt > 2013-08-21 10:19 | Report Abuse

Key Stock Data
Dividend Yield
1.10%
P/E Ratio
9.14 Trailing 12 months
Market Cap
RM 5.36 Billion
Shares Outstanding
1.93 Billion
Public Float
812.48 Million
Dividends
Latest payment: 04/29/2013
RM 0.015
Yield
1.10%
Ex-Dividend Date

Tiago Gt

408 posts

Posted by Tiago Gt > 2013-08-21 10:23 | Report Abuse

DRB-Hicom Bhd expects to tighten its grip on the Lotus distribution in China following the RM47.25 million acquisition of Symphony Lotus Ltd, which is engaged in Lotus car dealership.

Managing Director, Tan Sri Mohd Khamil Jamil, said in an effort to strengthen the Lotus brand, expanding DRB-Hicom's presence in the China market was one of the areas that the company was looking at.

"The Chinese car market is important. Looking at 21 million cars that are annually being sold in China, it is a lucrative and enticing market," he told Bernama.

Furthermore, he said, the demand for Lotus' cars in China was quite good and the supply has not yet met the demand.

"It is important for Lotus to ensure that it has got its grip in the distributorship globally and that is why we took over the Symphony Lotus in China.

"This is to ensure that we control not only the marketing team but the quality and the delivery of the product in China," he said.

On June 11, DRB-Hicom, via its unit, Lotus Advance Technologies Sdn Bhd, signed a conditional share sale and purchase agreement with Symphony Lotus for the proposed acquisition.

Symphony Lotus has one wholly-owned subsidiary, Beijing Lotus Cars Sales Co Ltd, which is a distributor of vehicles and wholesaler of car parts in China.

No stranger to the DRB-Hicom group of companies, Symphony Lotus is authorised by the conglomerate's indirect British sports-car unit, Lotus, as its importer and distributor in China.

Meanwhile, on the collaboration between Proton Holdings Bhd and Japanese Honda Motor Co Ltd, he said the initial product was expected to be unveiled by year-end.

Mohd Kamil, who is also the Executive Chairman of Proton, said the national carmaker has completed the first phase of the discussion with Honda involving development of the cars and technologies.

"We are looking into working on the second phase which involves the whole spectrum of development of cars and technology and we have to look into it very carefully.

"Hopefully, by year-end, the initial product of our collaboration will be able to be seen by Malaysians," he said.

On October last year, Proton and Honda signed a collaboration agreement on joint ventures, technology, new product lines, platforms and shared facilities.

Some had said the product from the Proton-Honda collaboration will be a Perdana replacement model (PRM) while others said Proton planned to use the Honda Accord chassis as the basis for PRM, and that the engine could be based on the 2.0-litre Petronas engines bought last year.

On another developments, Mohd Kamil has denied plans to redevelop Proton's plants in Shah Alam for the time being.

"I don't think there will be any plan to develop or redevelop the plant in Shah Alam for the next few years," he said.

Tiago Gt

408 posts

Posted by Tiago Gt > 2013-08-21 10:30 | Report Abuse

(吉隆坡19日讯)多元重工业(DRBHCOM,1619,主板工业产品股)借助莲花(Lotus)汽车的行驶与操纵技术,加强使用者的驾驶体验,进一步巩固普腾汽车形象,券商认为,普腾控股发展回到正轨,有助于增强多元重工业市场份额。
普腾新推出的Preve掀背车款(hatchback),名为Suprama S,新车款的外观设计、性能与特色,可媲美外国品牌,但售价却较外国同等级品牌车辆廉宜,多元重工业看好该车款可吸引购兴,提升公司市场份额。
属于中型轿车(C-Segment)级别的Suprama S,售价介于7万6000令吉至8万令吉,外形极具动感,分为Executive及Premium车款。
大马银行研究报告指出,在掀背式车辆中,Suprama S售价是福士伟根(Volkswagen)的Golf的一半,和雪铁龙(Citroen)C4及福特Focus相比,售价廉宜30%至40%,价格相当诱人。
在中型轿车级别中,最受欢迎的车款是本田思域(Honda Civic)及丰田Altis(Toyota Altis),不过,这两款汽车却未有掀背式车款。
“Suprama S无疑为无法负担较昂贵掀背式车款的购车者,提供另一选择,多元重工业有望借由新车款提高市场份额。”
股价长期被低估
丰隆投资银行分析员认为,普腾控股成功借助莲花汽车技术,加强自家汽车品牌形象,加上Suprama S荣获澳洲新车评估项目(ANCAP)的5星级认证,更能让市场对普腾汽车改观。
报告指出,多元重工业股价长期遭低估,公司的其他利好因素还包括与福士伟根及本田汽车公司的合作,以及Deftech公司为期7年,总值75亿5000万令吉的合约,都能继续推动公司成长。
丰隆投资银行与大马银行研究,都给予多元重工业“买入”投资评级,目标价格分别定在3.36令吉及3.65令吉。
该股今日休市时北攀12仙或4.44%,报2.82令吉,半日共597万股易手。
闭市时,多元重工业收在2.77令吉,起7仙或0.07%,成交量达807万400万股。

Tiago Gt

408 posts

Posted by Tiago Gt > 2013-08-21 10:31 | Report Abuse

(吉隆坡9日讯)多元重工业(DRBHCOM,1619,主板工业产品股)透过总额4725万令吉收购莲花(Lotus)汽车分销代理公司的计划,加强集团在中国市场的莲花汽车分销网络。
多元重工业董事经理丹斯里莫哈末卡米尔表示,为了强化莲花品牌,集团计划扩展中国市场。
“中国车市很重要。中国每年销售高达2100万辆汽车,就足以反映其吸引力。”
他指出,莲花汽车在中国需求仍算不错,而且目前仍供不应求。
“莲花必须确保能够掌握全球分销网络,我们也因此买下Symphony Lotus有限公司,不仅控制促销团队,也掌握中国市场提供的产品和品质。”
在6月间,多元重工业通过独资子公司———莲花先进科技有限公司,与SymphonyLotus有限公司签署买卖协议。
后者旗下有北京莲花汽车销售有限公司,主要业务是中国的汽车分销和零件批发。
普腾本田“结晶”年底诞生
提及普腾(Proton)和日本本田(Honda)的合作,卡米尔透露首个产品将在今年杪诞生。
身兼普腾执行主席的卡米尔指出,普腾与本田针对汽车与技术开发的首阶段洽商已告一段落。
“我们正努力走入第二阶段,融合整体汽车与技术开发,而且我们会非常仔细的探讨。
希望能够在年杪前在大马推出首个联手打造的产品。”
普腾与本田去年10月签署联营合约,包含技术、新产线、平台和设施共享。
有者指称普腾与本田的合作产品,乃普腾将相(Proton Perdana)替代款;但也有者指称普腾计划以本田雅阁(Accord)作基础,并使用去年向国家石油(Petronas)买入的2.0公升引擎。
卡米尔亦强调,未来数年都无意重新发展普腾的莎阿南厂房

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