ask yourself: do u subscribe to Star newspapers? do you? if No, then the answer is obvious. You like most malaysians nowaday dont buy newspapers anymore, all read online news. just goes to show newspaper (theStar) is a dying business
I still buy Star newspapers even though the cover price has increased from RM2.00 to RM3.00, most of existing readers I believe will continue buying it as Star is by far the No. 1 English paper in Malaysia.
Star newspaper readership/circulation has dropped tremendously from about 1.0 million per day to now less than 200,000 per day, hence the remaining 200,000 readers are hardcore subscribers, mostly English educated bosses, offices, hotels, corporates and retirees.
Since it raised the cover price, I find that Star papers have increased a lot of new contents, mainly in StarBiz and Star 2 sections. Especially in the daily Star Biz section, I am happy to see a lot more business and finance news from abroad as well as more renowned columnists with more in-depth comments on the business trend and finance world.
If we assume daily circulation to remain at 200,000, the increased cover price will add 200,000 x 365 x RM1.00 = RM73 million of revenue per year to Star.
Even if we assume a 10% drop in daily circulation after the cover price hike, it will still add RM73m - 20,000 x 365 x RM3.00 = RM73.0m - RM21.9m = RM51 million of revenue p.a.
And I think the bulk of the increased revenue will flow directly to the bottom line.
Due to the increased contents after the cover price hike, costs will go up for sure. Assuming 20% increase in total costs (paper and content costs) or RM0.40 per paper (earlier RM2.00 cover price was just enough to cover costs, so I assume total costs are at RM2.00 per paper), then cost increase will amount to 180,000 x 365 x RM0.40 = RM 26 million.
So all in, Star will see an increase in earnings of minimum RM25 million p.a. after the price hike.
As Star is already in net cash position with total cash of almost 50 sen per share, it will be able to increase dividend payouts after the cover price hike as operating cashflows will increase to over RM30 million a year, which may be declared as dividends in full or 4.5 sen per year.
Why we buy star. 1st. Cash in hand around net cash rm 300million. 2nd ,property under value more than 100million of its market now a day . 3rd , ASB sold out all and sure changed hand to Big Shark. 4th , courts case against with Jak will collect back 40million. 5th although Star new paper revenues had been lowest, but the market price increased from rm2 to rm3 per copy.7th , Star which the worst time was over.and so it could be profitable again since 2022 and div pay. (1ct). 8th . My tp 150. Buy for yr own risk.
@genintrade: My own opinion: As ASB intended to sell its stake in Star (ASB had started to dispose Star slowly since few months back), then after it disposed all Star holding, then at least will eliminate a party that will always try to sell the Star share.
2nd: I think there is another big leg or perhaps is Huaren Holding that bought the big amount Star that disposed by ASB (let's wait for another few days, see whether Huaren Holding will make announcement on this acquisition).
Amazing! I was stuck with 4k STAR from 1.75 down to 0.745 bought from '17-'19, then averaged down 3k @ 36c in '20, another 3k @ 35.5c in '21, then casually bought another 3.3k @ 31-32c in the 1st 3 mths this year, prepared for the LOOOOONG HAUL...bringing my average down to 59.72c, still very high relatively.
If I had missed even ONE of the later purchases, my avg would have been 62c or higher & wouldn't be profitable even at the peak this morning. As it turned out, I took this opportunity to SELL 2.8k from 60.5c to 62.5c to reverse a paper loss that was $3.6k (-45%) as recently as last month !!!
This book is the result of the author's many years of experience and observation throughout his 26 years in the stockbroking industry. It was written for general public to learn to invest based on facts and not on fantasies or hearsay....
Donator
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Posted by Donator > 2023-04-18 15:55 | Report Abuse
i sell at my TP 0.50 ... is it sell too low price? :-(